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Animated Video Production In Auckland: Tips For Best Results

A growing trend is the use of animated content as a marketing tool in video production in Auckland. Animation effectively captures audience attention, helps you to explain complex concepts, and conveys your message in a unique, engaging way. When done correctly, animated videos can be one of the most effective marketing strategies for your business.

When working with corporate animation services, as with other marketing agencies, it’s worth exploring the full potential of your investment. In this article, we’ll share some tips for creating the best-animated videos in Auckland that are sure to make an impact.

  • Plan Each Element

The script, storyboard, voiceover, music, and animation style in your video should opt for a well-defined purpose. Before you start creating the video, make sure you have a detailed plan in place. You should also identify your target audience and tailor your video content to meet their specific needs.

  • Explore Preferred Animation Styles

Popular styles include 2D animation, 3D animation, stop motion animation, and whiteboard animation. It’s essential to choose one that aligns with your brand message and is visually appealing to your target audience. Do your research and select an animation style that best represents your brand and product.

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  • Be Consistent With Branding And Messaging

Consistency is key when it comes to branding and messaging, as any good video production company in Auckland should understand. Your animated video should reflect your brand’s overall message and style. This includes the use of specific colours, fonts, and brand guidelines. This will help to build brand recognition and make your video more memorable.

  • Keep Things Brief

To reconcile with the audience’s limited attention spans, keep your animated video short and to the point. Aim for a length of around one to two minutes, with the most critical information presented at the beginning. Use clear and concise language to convey your message, and keep the visuals simple and easy to understand.

  • Ensure Proper Technical Adjustments

In animated video production, technical aspects like sound quality, video resolution, and editing are essential. Ensure that your video has quality output and that the editing is seamless by hiring expert animators and designers.


Animated video production in Auckland is an excellent marketing strategy that can help to grow your business. This format is engaging, entertaining, and incredibly personalizable, giving you content that is guaranteed to garner attention through various media. And with these tips, you can maximize your investment into the use of animated corporate content.

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Charles Clews